Wesleyan University

Founded in 2010, the Wesleyan Media Project monitors and analyzes broadcast television advertisements aired in election campaigns, focusing especially on federal races with high levels of interest group funding. This grant will allow the Project to make its findings on ad spending and content available to the media and public in real-time throughout the course of the 2014 campaign, and to produce and publish a database of 2014 political advertising frequency, cost, and content data.